by Krystal | Aug 21, 2025 | Digital Marketing
A marketing funnel is a structured process that guides potential customers from awareness to purchase, tailored to their needs and behaviours. For local businesses, creating a funnel that resonates with the community is critical for driving conversions. This article...
by Krystal | Jun 12, 2025 | Website Design
A website is more than a digital storefront—it’s a critical touchpoint that shapes customer perceptions and drives conversions. Poor design can silently repel potential customers, undermining even the most well-crafted campaigns. Based on analysing user behaviour and...
